MELLEKA MARKETING

Teachertainment

Weekly Meeting Deck — April 10 – 16, 2026
G Google Ads Performance
Spend
$138.37
Clicks
195
Impressions
5,073
All Conversions
1
CTR
3.84%
Avg CPC
$0.71
CampaignStatusSpendClicksImpr.Conv.CTRCPC
Search | Teachertainment Store Active $75.14 115 2,164 1 5.31% $0.65
Store | PMax Active $63.18 80 2,896 0 2.76% $0.79
PMax | Teacher Referral Program Paused $0.05 0 13 0 0%
Total $138.37 195 5,073 1 3.84% $0.71
f Meta Ads Performance
Total Spend
$394.35
Total Clicks
642
Total Impressions
16,653
Leads
3
Purchases
11
Avg CPC
$0.61
CampaignObjectiveSpendClicksImpr.Results
Leads Campaign | Parents Leads $294.94 208 8,321 2 leads
School Targeting | Sales Sales $54.90 266 4,393 3 purchases
Store | Sales (Teacher/Parents) Sales $39.51 167 3,939 8 purchases
Store | Traffic (Teacher/Parents) Traffic $5.00 1
Total $394.35 642 16,653 3 leads · 11 purchases
Key Insight: The Store | Sales (Teacher/Parents) campaign drove 8 purchases on just $39.51 spend — a cost-per-purchase of $4.94. School Targeting also performed well with 3 purchases at $18.30 each. The Leads campaign generated 2 new leads from 8.3K impressions.
@ Email Campaigns

1. LAUSD Strike Email

Email Design
LAUSD Strike Email
Stats
LAUSD Strike Stats
Click Map
LAUSD Strike Clicks

2. National Library Week Email

Email Design
Library Email
Stats
Library Stats
Click Map
Library Clicks

3. Earth Day Email

Email Design
Earth Day Email

Subject Line Options

  1. Earth Day Is Tomorrow, Grab Our Activity Packet 🌎
  2. Get Ready for Earth Day With our Activity Packet
  3. Your Earth Day Lesson Plan Is Ready
  4. Earth Day Activity Packet Just Dropped

Preview Text Options

  1. A fun, multi-page Earth Day activity packet for just $2.99
  2. Vocabulary, word searches, recycling exercises, and more — all Earth Day themed
  3. Build academic skills while promoting environmental awareness
  4. Get your students Earth Day ready with this print-and-go packet
B Blog

Earth Day Blog Post

Earth Day Blog
Social Media
Facebook Posts
3
Apr 10–16
Instagram Posts
3
Apr 10–16

Note: The "TT SM" screenshot was not found in uploads. Showing live social media data from Facebook and Instagram below.

Facebook Posts


Instagram Posts

Work Completed This Week

Ads Google Ads & Meta Ads


Email Email Marketing


Content Content & Creative


Website Website & Store


Research Research

SMS SMS Status
Status: SMS capabilities are set up in GoHighLevel. The account currently has 1,663 contacts in the CRM. SMS campaigns can be triggered through GHL workflows and tags. No mass SMS blast was sent this week.
W CRM & Workflows
Total CRM Contacts
1,663
New This Week
Tracked via Zapier
Active Workflows: Leads from Meta Ads flow into GHL via Zapier integration (tagged as "newsletter"). Abandoned cart email workflow is configured and active. Contact enrichment and lead nurture sequences are operational.
Coming Up Next Week